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Last updated: 17 August 2026
This Privacy Policy explains how Aiterra Studio collects, uses, stores, and protects personal information when you visit our website, purchase our digital products, create an account, subscribe to our communications, contact us, or otherwise use our services.
Aiterra Studio is operated by DREAM & DRAW LTD, a company registered in England and Wales under company number 15992414, with its registered office at 347 Barking Road, London, England, E13 8EE.
For the purposes of applicable data protection laws, including the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018, DREAM & DRAW LTD is the data controller responsible for the personal information described in this Privacy Policy.
If you have any questions about this Privacy Policy or how we use your personal information, please contact us at support@aiterrastudio.com.
1. Information We Collect
We may collect personal information that you provide directly to us, information generated when you use our website or services, and information received from third-party service providers.
Depending on how you interact with Aiterra Studio, this may include:
Information you provide to us
your name;
email address;
billing information;
country or location information;
account and login information;
information you provide when purchasing a product;
information contained in messages you send to us;
customer support correspondence;
responses to forms, surveys, or questionnaires;
marketing preferences;
information you voluntarily provide when using our services.
Purchase and transaction information
When you purchase a product, we may process information including:
products purchased;
order date;
transaction amount;
currency;
payment status;
order or transaction identifiers;
billing country or address where required;
information necessary to process refunds or resolve payment issues.
Payments may be processed by third-party payment providers such as Stripe or PayPal.
We generally do not receive or store your complete payment card details. Payment information is handled by the relevant payment provider according to its own privacy and security practices.
Technical and usage information
When you visit our website or use our services, certain information may be collected automatically, including:
IP address;
browser type and version;
device type;
operating system;
language settings;
approximate geographic location based on IP address;
pages visited;
date and time of visits;
referring pages or websites;
interactions with our website;
technical identifiers;
cookie and similar technology data.
2. How We Use Your Information
We may use your personal information to:
process and fulfil your orders;
provide access to digital products, guides, lessons, and courses;
create and manage your account;
send order confirmations, receipts, access instructions, and other transactional communications;
provide customer support;
respond to questions and requests;
process refunds and resolve payment issues;
maintain and improve our website, products, and services;
understand how customers use our website and products;
analyse website traffic and performance;
detect and prevent fraud, misuse, and security incidents;
maintain appropriate business and financial records;
comply with tax, accounting, legal, and regulatory requirements;
enforce our Terms & Conditions;
protect our rights and the rights of our customers;
send marketing communications where permitted by law;
personalise or measure advertising where permitted and, where required, with your consent.
We will not use your personal information for purposes that are incompatible with the purposes described in this Privacy Policy unless permitted or required by law.
3. Legal Bases for Processing
Where the UK GDPR, EU GDPR, or similar legislation requires us to identify a legal basis for processing personal information, we may rely on the following bases:
Performance of a contract
We process information where necessary to fulfil our contractual obligations to you, including to:
process your purchase;
provide a digital product;
give you access to a course or lesson;
manage your account;
provide customer support relating to your purchase.
Legal obligations
We may process information where necessary to comply with legal obligations, including tax, accounting, fraud prevention, and regulatory requirements.
Legitimate interests
We may process information where necessary for our legitimate business interests, provided those interests are not overridden by your rights and interests.
These interests may include:
operating and improving our business;
maintaining the security of our website and services;
preventing fraud and abuse;
understanding how our products and website are used;
managing customer relationships;
establishing, exercising, or defending legal claims.
Consent
Where required by law, we rely on your consent, including for certain:
marketing communications;
advertising technologies;
analytics technologies;
non-essential cookies.
Where processing is based on consent, you may withdraw your consent at any time. Withdrawal does not affect the lawfulness of processing carried out before consent was withdrawn.
4. Payments
Payments for our products may be processed by third-party payment providers.
Depending on the payment method you choose, these providers may collect information such as your name, billing details, email address, payment information, and transaction information.
Payment providers process certain information independently in accordance with their own privacy policies.
We do not generally store complete credit or debit card numbers on our own systems.
We may receive limited information from payment providers, such as:
your name;
email address;
billing country;
transaction identifier;
amount paid;
currency;
payment status;
limited payment method information.
We use this information to process orders, provide products, maintain financial records, handle refunds, prevent fraud, and provide customer support.
5. Email Communications
We may send you transactional or service-related emails when necessary in connection with your purchase or account.
These may include:
purchase confirmations;
receipts;
product delivery emails;
download links;
course access information;
account notifications;
password or security communications;
important changes affecting a product or service you purchased;
responses to customer support requests.
These communications are different from marketing emails and may be necessary to provide the product or service you requested.
Marketing emails
Where permitted by applicable law, we may send you emails about:
new products;
courses and educational materials;
special offers;
promotions;
news and updates from Aiterra Studio.
Where consent is legally required, we will send such communications only after obtaining the necessary consent.
You can unsubscribe from marketing communications at any time by using the unsubscribe link contained in our marketing emails or by contacting us.
Unsubscribing from marketing emails will not prevent you from receiving necessary transactional or service-related communications.
We may use third-party email service providers, including SendPulse, to deliver and manage email communications.
These services may process your email address, name, subscription status, delivery information, and information about interactions with emails where permitted by applicable law.
6. Cookies and Similar Technologies
Our website may use cookies and similar technologies.
Cookies are small files or pieces of information stored on or associated with your device.
We may use cookies for purposes including:
enabling essential website functionality;
maintaining security;
remembering preferences;
maintaining sessions or account access;
processing purchases;
understanding website usage;
measuring website performance;
analytics;
measuring advertising effectiveness;
providing or personalising advertising where permitted.
Some cookies are essential for the website to function and do not require consent where permitted by law.
For non-essential cookies, such as certain analytics or advertising cookies, we will obtain consent where required by applicable law.
You can manage your cookie preferences through our cookie consent tool, where available, and through your browser settings.
Further information may be provided in our Cookie Policy or cookie notice.
7. Analytics and Advertising
We may use third-party analytics and advertising technologies to understand how our website is used and to measure or improve our marketing.
Depending on the services implemented on our website, these technologies may process information such as:
IP address;
device and browser information;
pages viewed;
interactions with our website;
referring website;
purchases or other conversion events;
cookie or advertising identifiers.
Where required by law, analytics or advertising technologies will only be activated after you provide the necessary consent.
If we use advertising platforms to promote Aiterra Studio, those platforms may process information according to their own privacy policies.
We may update this Privacy Policy or our Cookie Policy to identify specific analytics and advertising providers used on our website.
8. How We Share Personal Information
We do not sell your personal information in the ordinary meaning of selling personal information for money.
We may share personal information with trusted third parties where reasonably necessary to operate our business and provide our services.
These may include:
payment processors;
website and hosting providers;
email delivery and marketing platforms;
online course and digital product platforms;
cloud storage providers;
analytics providers;
advertising platforms;
customer support tools;
accounting and financial service providers;
professional advisers;
IT and security providers.
We may also disclose information:
where required by law or a valid legal process;
to tax, regulatory, governmental, or law-enforcement authorities where legally required;
to establish, exercise, or defend legal claims;
to investigate fraud or security incidents;
to protect our rights, customers, or systems;
in connection with a merger, acquisition, restructuring, financing, or sale of all or part of our business.
Service providers are permitted to process personal information only as appropriate for the services they provide to us and subject to applicable data protection requirements.
9. International Data Transfers
Aiterra Studio serves customers internationally, and some of our service providers may be located outside the United Kingdom or the country where you live.
As a result, your personal information may be processed in countries other than your own, including the United States and countries in the European Economic Area.
Where personal information protected by UK or European data protection law is transferred internationally, we use appropriate safeguards where required by law.
Depending on the circumstances, these may include:
an adequacy decision or adequacy regulations;
approved standard contractual clauses;
the UK International Data Transfer Agreement or UK Addendum;
another legally recognised transfer mechanism.
10. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including to satisfy legal, accounting, tax, contractual, and reporting requirements.
Retention periods vary depending on the type of information.
For example:
account information may be retained while your account remains active and for an appropriate period afterwards;
purchase and transaction records may be retained for the period required by applicable tax and accounting laws;
customer support correspondence may be retained where necessary to maintain records and resolve disputes;
marketing information may be retained until you unsubscribe or otherwise object, subject to information we may need to retain to respect your opt-out;
technical and analytics data may be retained according to the settings and retention periods of the relevant systems.
When personal information is no longer required, we may delete or anonymise it.
11. Data Security
We use reasonable technical and organisational measures designed to protect personal information against:
unauthorised access;
accidental loss;
misuse;
alteration;
disclosure;
destruction.
However, no internet transmission, website, database, or electronic storage system can be guaranteed to be completely secure.
You are responsible for keeping any account password or login credentials confidential.
If you believe your account or personal information has been compromised, please contact us promptly at support@aiterrastudio.com.
12. Your Privacy Rights
Depending on where you live, you may have certain rights concerning your personal information.
Under UK and European data protection laws, these may include the right to:
request access to your personal information;
request correction of inaccurate or incomplete information;
request deletion of your personal information in certain circumstances;
request restriction of processing;
object to certain processing;
request transfer of certain information to you or another organisation;
withdraw consent where processing is based on consent;
object to direct marketing;
lodge a complaint with a data protection authority.
These rights are not absolute and may be subject to legal exceptions.
To exercise a privacy right, contact us at support@aiterrastudio.com.
We may need to verify your identity before completing a request.
13. UK Privacy Rights and Complaints
If you are located in the United Kingdom, you have rights under the UK GDPR and Data Protection Act 2018.
If you have concerns about how we process your personal information, we encourage you to contact us first at support@aiterrastudio.com so that we can investigate your concern.
You also have the right to complain to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection.
Nothing in this Privacy Policy limits your right to contact the ICO.
14. European Union and EEA Users
If you are located in the European Union or European Economic Area, you may have rights under the EU General Data Protection Regulation (“EU GDPR”).
Depending on the circumstances, you may exercise the rights described in Section 12 and lodge a complaint with the competent supervisory authority in your country of residence, place of work, or place of the alleged infringement.
15. United States Privacy Rights
If you are located in the United States, privacy rights may vary depending on your state of residence.
Where applicable state privacy law provides you with specific rights, these may include rights to:
know or access personal information collected about you;
correct inaccurate personal information;
request deletion of personal information;
obtain a portable copy of certain information;
opt out of certain forms of targeted advertising, sharing, or sale of personal information.
The availability and scope of these rights depend on the applicable law and whether that law applies to our business.
We will honour privacy rights that apply to us under applicable law.
16. Do Not Sell or Share
We do not sell personal information for monetary compensation.
Certain US privacy laws may define “sale” or “sharing” more broadly and may treat some uses of advertising or tracking technologies as a sale, sharing, or targeted advertising.
Where such laws apply to us and our use of particular technologies falls within those definitions, we will provide any opt-out mechanism required by applicable law.
Where available, you may also manage advertising and tracking preferences through our cookie consent tool.
17. Children's Privacy
Our website and products are not directed to children under the age of 13, and we do not knowingly collect personal information directly from children under 13.
If local law requires parental or guardian consent for a person below a higher age to use particular online services, the applicable legal requirements will apply.
If you believe that a child has provided personal information to us inappropriately, please contact support@aiterrastudio.com.
18. Third-Party Websites and Services
Our website and educational products may contain links to third-party websites, software, AI tools, platforms, or services.
We are not responsible for the privacy practices of independent third parties.
When you leave our website or use a third-party service, we recommend reviewing that provider's privacy policy.
19. AI Tools and Educational Content
Our products may teach or demonstrate third-party artificial intelligence tools and services.
Purchasing an Aiterra Studio product does not mean that personal information you subsequently provide directly to a third-party AI platform is collected or controlled by us.
When you use a third-party AI service, that provider's privacy policy and terms govern its collection and processing of your information.
You should avoid entering confidential, sensitive, or personal information into third-party AI services unless you understand and accept how that provider will use the information.
20. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in:
our services;
technologies we use;
service providers;
business practices;
legal or regulatory requirements.
The latest version will be published on our website with an updated “Last updated” date.
Where required by law, we will provide additional notice of material changes.
21. Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how your personal information is handled, please contact:
DREAM & DRAW LTD
Trading as Aiterra Studio
Company number: 15992414
Registered in England and Wales
Registered office: 347 Barking Road, London, England, E13 8EE
Email: support@aiterrastudio.com